Everyone has their own likings for setting up their website or blog.
Spending time checking out the websites of your competitors, searching for layouts and templates or even working with an experienced designer are all great places to start.
1. A Headline That Draws Attention
Once a visitor comes to your website, you need something that will grab their attention, something that will say, “Hey, you’ve come to the right place!”.
A headline will help decide whether a visitor will stay to learn more or if they’ll move on.
2. Social Media Links and Buttons
The world is social; there’s no way around this. In order for your brand to engage customers and potential customers, an active social media presence is essential.
While certain social media networks are better than others for different businesses, you should always be actively working to build relationships with customers online.
3. Simple Navigation
If visitors to your website can’t find the information they’re looking for quickly and without a hassle, your website has failed.
Internet users are incredibly impatient, and in many cases anything more than a few seconds is too long to spend looking for information.
4. Effective Web Copy
How many times have you received an email or visited a website that offers multiple guarantees, includes too many exclamation points and makes promises that are impossible to quantify?
Probably more than you can count.
5. Map It
Include a map of your business address and the surrounding area where your business is located. You can embed a Google Street/or Earth map on your website.
6. Calls to Action
Ask for a response or feed back even questions the customer may have.
7. A Company Blog
Writing good content to keep your customers up to date on company business and answer questions is extremely important.
8. Contact Page
Include a form and company information as a way to contact key employees within the company.
9. Your Bio
Include a section on your website that tells about you and your background as well as background on the company itself.
10. Mobile Ready
Have your website ready for customers who will be using it on their cell phones as opposed to their PC’s.